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  • Writer's pictureHarshal

What is "Identify User Problems" in Product lifecycle for your Product Manager Resume?

Highlight Your Skills In Identifying User Problems On Your Resume

I’m writing few posts to explain different components of a Product Manager’s resume.

A product manager’s first phase in the product lifecycle is identifying user problems. If you want to increase the odds of your resume getting shortlisted for Product Management interviews, you want to highlight all 9 phases of the product lifecycle on your resume.

You can watch a video of this article here.

In this phase, product managers recognize specific problems that they can address to improve the user experience.

This post was originally posted on on April 28, 2023.

 9 phases of the Product Management lifecycle with the current phase highlighted

Methods For Identifying User Problems

We will describe a few methods for identifying user problems to help you showcase your skills in this area.

1. Social Listening:

Product managers can check discussions on social media platforms like Reddit, Twitter, LinkedIn, Facebook, Instagram, or Snapchat. Communities, Forums, and Stackoverflow are other places to listen to user chatter. Users often share their experiences with a product, highlighting what they like and any gaps or issues they face.

2. Feedback from Sales, Support, and Customer Success Teams:

These teams constantly communicate with customers. So they can provide valuable insights into user problems. They may bring up pains users face and the workarounds they have devised. Or mention supplementary products that customers use to handle issues.

3. Chat Transcripts, Error Logs, and Usability Issues:

Product managers can review their users’ interactions with the product through chat transcripts, error logs, and usability issue logs. Their review helps them identify problems that users face while using the product.

4. UX Research and User Interviews:

Product managers can conduct user interviews to unravel user problems. These could be by working with a UX researcher or on their own. Even if the interview focuses on a different topic, users may mention other issues with the product.

5. Competitor Audits:

Product managers can analyze competitor products to identify pain points their product might share. If a competitor highlights feature X to solve problem Y, it may suggest that your customers face problem Y too.

various methods to identify user problems to add to your idea backlog or funnel

Illustration from June UX.

Is Your Resume Highlighting Your Skills In Identifying User Problems?

To showcase your expertise in identifying user problems on your product manager resume, consider using keywords that highlight these skills.

Do you want to edit your resume bullet points to show your Product Management strengths in this phases of a Product lifecycle? Maybe you reviewed your Resume Check report, but now want to update your resume? Here's a tool to write, edit, and iterate using real-time feedback: Product Manager Resume Editor.

This post was originally posted on on April 28, 2023.

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