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Navigating Weekly Planning As A Solopreneur

Writer: Harshal
Harshal
Jul 12, 2023
7 min read

Updated: Jul 17, 2023

Transforming Remote Work Chaos into Order with Effective Planning - One Week At A Time


Ever find your attention wandering during work, drawn to a quick coffee break, or a social media update? It's not easy to stay on task with distractions all around us.


But what are you getting distracted from? Do you have a plan for your day? Making a plan can feel just as difficult for your job. It feels easy to work on urgent tasks and stay busy.


Planning often feels like solving a complex puzzle. How to make a plan for your week or day? How to stick to it?


Now, imagine handling all this on your own, as a solopreneur.


I wish I could say this article is here to share deep secrets of planning and focus. It is not.


But, I will share 4 weekly planning approaches I tried. These approaches brought order to my work weeks as a business owner. What worked and didn’t work for me? What helped plan and focus in the absence of managerial oversight?


To-Do Matrix Is My Plan

I used a 2-D to-do backlog as a full-time employee. So, I started my solopreneur time in 2022 with the same. Here is an example.

​To-Do Matrix


​Very important

​Important

​Less important

​Very urgent


  1. Sipl - Write Qs for partnerships research

  2. Hire freelancer for competitive research as per skeleton

​

  1. Create v0 list of services. Possible service is design thinking workshops.


  1. Embed poll in substack

Urgent


  1. Synthesize B2B Chats

  2. Split PM resume checker to separate website

​

  1. Create sub pages for consulting (portfolio) and coaching (job hunt tips) in Wix

  2. Create account to see government Tenders

​

  1. market size of chrome extensions

Not urgent


  1. define input/output metrics for my business.

  2. Register on GLG, etc.


  1. revamp linkedin cover photo

  2. Find a writing coach

​

  1. Add pricing example to website

  2. split large CX posts into individual posts

  3. run internal link opportunities on my blog

The matrix helped me because:

  1. I did not need to remember a task. I could add it to the list.

  2. It forced me to review each task’s urgency and importance.

  3. I removed tasks that stayed on the list for a long time. It helped me prune my wish list.


My issues with the to-do matrix:

  1. It forced me to review tasks I don’t need to do this or next week. Which tasks can or should I do several weeks in the future?

  2. It did not have a time element. What should I do this week vs. next?

  3. It did not have a scope element. How big is each of these bullet points? Does each of them take a similar amount of time? Can some take days and some minutes?

  4. There was no visibility of progress. When I complete a task, it disappears from the list.


My Calendar Is My Plan

One problem with the to-do matrix was it did not have a time element. What should I do this week vs next?


I added a time element to my plan by using my calendar to plan my days and weeks. I also partially solved the scope element. Thanks to Blur photo editor for a blurred version of my calendar below.

blurred screenshot of color-coded calendar planned from 8 am to 9 pm, Mon-Sun.
blurred screenshot of color-coded calendar planned from 8 am to 9 pm, Mon-Sun.

I found the calendar helpful because:

  1. I allocated most of the time in my week. It made me think of the urgency and importance of tasks.

  2. I estimated the time for each task. I understood the feasibility of completing a task by a date.

  3. I knew what to work on at any given time. I didn’t need to fumble through my list every hour.


But, my issues with a calendar approach for planning were:

  1. It forced me to estimate the time to complete a task. As Nasim Taleb points out in Black Swan, we are terrible at estimations. I would explain the time block to do my current task every few hours.

  2. Although the calendar added a time element of when to do what, it was an artificial time element most of the time. I could always choose to move things around. I moved other items around on my calendar if I had a new meeting. The tasks seemed like time blocks, but they were not blocking my time.

  3. Sometimes, I would find a new business avenue, but all my time was already allocated. How do I create time to explore a new direction? Should I miss my plan for exploration or ignore exploration for my plan?

  4. I noticed I had less motivation to handle deep work, like thinking. I had more motivation to handle time-bound tasks, such as meetings or the execution of earlier plans.


Calendar seemed to solve for the time element and scope element, but created problems on both those fronts.


Hand-Written Weekly Plan Of Business Functions

I found the calendar approach too tactical. I wanted some unstructured time to think about my week. I wanted an accountability partner to share my plan with. A calendar is hard to parse or summarize.


So, I wrote weekly plans every Monday and shared them with my spouse. I used OneNote and thought about each of my business functions. See more at Organizing and Scaling my business as a solopreneur.


Although my business may have several functions, I cannot do much on my own in a week. I heard a similar complaint from other solopreneurs. Here is a version of a weekly plan.

​Function

Goal

​Consulting

​SIPL: website content review Distill: user metrics, chrome recos, priorities

Coaching

​Resume-checker publish.

Customer Research

Customer research plan. Oversee: CRM automations.

​Marketing

​(legal) Marketing hiring. Marketing outreach. Oversee: Emilia video/slicing. Emilia writing. Chrome reco writing.

Sales

​Create accounts on GLG, etc.

​People

​Lunchclub. Nitin V. John D.

Habits

Start w/ priorities. 1-liner priority. Pomodoro. workout. Diet.

Other

HA Migration. Energy meter. Decide on a co-working space.

I will break down the “Habits” function, because it does not fit with the rest.

  1. I start each day by first reviewing my weekly priorities and that day’s calendar. I want my daily calendar agenda to reflect my weekly priorities.

  2. I keep one or two most important items to complete daily. The meat of the day. Rest everything is ancillary. Like salad dressing. I write this focus on my Chrome new tab in Momentum.

  3. I follow the Pomodoro technique. I work in 25 mins work and 5 mins break sprints.

  4. I work out every morning. I follow a measured diet of whole foods. More about being a Fitness Fanatic here.


Each day I update my table with goals vs accomplishments. By the end of the week, it gets filled. Here is a version at the end of the week, from another week

Function

Goal

Accomplished

Consulting

SIPL: website content review, M1 start

SIPL: website content reviewed. started M1.

​Coaching

Suraj-resume. Maven explore peers.

Suraj-resume. Maven explored peers.

Customer Research

Contacts cleanup. Customer research plan. Oversee: contacts cleanup, CRM automations

​Contacts cleaned-up.

Oversaw: contacts cleanup, CRM automations

Marketing

(legal) Marketing intern hiring.

Emilia video/slicing. Andrew social media post.

A - ContactOut. email scale ireland about SCT discount.

(legal) marketing intern hiring.

Emilia video/slicing. Andrew social media post.

Althea - ContactOut. Email Scale Ireland.

Sales

-

-

People

Lunchclub. Pita Donut Valerian. Founders meetup. Bhanu UCLA. PITA social.

Pita Donut Valerian. Pita social. Founders meetup. Bhanu UCLA.

Habits

​Start w/ priorities. Momentum 1-liner. Pomodoro. workout. Diet.

✔✔✔✔✔❌🌓

Other

HA Migration testing. Energy meter. Decide on a co-working space.

Tax_22 docs. Energy meter. Co-working think. HA migration testing.

I found the writing of a weekly plan helpful.

  1. I would start each day by looking at my plan. Does my day align with our priorities for the week? How did I do on my habits yesterday?

  2. How much did my execution align with my plan? What functions had the most scope creep?

  3. How much seems reasonable to plan for this week?

  4. I knew the priority order for the functions because I had kept consulting at the top, followed by coaching.


But, a weekly plan table still had shortcomings.

  1. I want to do a task soon. But it won’t fit in this week. Where do I store it?

  2. I have some tasks in progress. How do I mark it as the week goes on?

  3. How do I align my weekly planning table with my content backlog and resume parser backlog?


Using Project Management Software

I was using Asana for my content calendar and Zoho projects for my resume parser backlog. Anytime I had an idea for my business, I used to add it to the calendar at a random date in the future. Or I would immediately work on it the same day by pushing out my plan.


I realized I should neither add every idea to this week nor the coming week’s plan. I should not add an idea to my calendar at some random date. It should go into my business planning backlog.


I knew Jira and was almost going to use it. I heard great things about Linear.app from product communities, so I decided to try its free version. I was skeptical. What’s the value of keyboard shortcuts? What’s the point of using a project management software that is not as feature-rich as Jira? Yet, I tried it out. I was floored. It worked great for my simple needs. After using Linear, I try keyboard shortcuts in every other enterprise software.

Current cycle in Linear for product solo consultancy.
Current cycle in Linear for product solo consultancy.

I realized I did not want to track my habits or non-business activities in Linear. I also wanted to review my week's progress and goals at a summary level. So, I integrated Linear with google sheets. I used slicers and pivots. I extracted the output and pasted a table into my email. Linear helps me create weekly sprints of focused work. Here is an example email and process.

Summarizing a weekly plan using Linear and Google Sheets.
Summarizing a weekly plan using Linear and Google Sheets.

Benefits

  1. I could create sub-tasks for a task. Creating sub-tasks helped me track incremental progress. It helped me feel fulfilled. It sped up my progress.

  2. I could close off a research-style task and create the next task for it. I could schedule it for the next week.

  3. The most significant benefit for me was having a backlog of ideas. I prioritized the backlog (backlog grooming). I assigned some tasks to week N in the future.

  4. Now, my calendar is free in the coming weeks. Only meetings showed up on my calendar.


I found these challenges when using project management software.

  1. I sometimes stare at the board. Then pick up a low-priority task. How do I beat procrastination?

  2. I don’t estimate the effort of the tasks. I feel sad when I work for hours on one task on the board, but it isn’t yet complete.

  3. It doesn’t make sense to track daily habits on a weekly sprint board. So, where do I track those?

  4. I am on my laptop all day. It is easy for me to get distracted while planning if my plan is also on my laptop.


Alternatives

I use RescueTime to track my productivity. I noticed I have 65-70% productivity. Not 100%. RescueTime helps me track my time spent. It alerts me when I spend too much time on Slack, Email, Videos, or other distractions. But it doesn’t help me plan my time.


I use monthly accountability calls to share my progress with a mentor and get feedback. But that does not help me plan my day-to-day.


I do a weekly check-in with my spouse. Some of our check-in is around our work. It helps me retrospect. It helps me plan for the next few months. But not the next day.


I use the deprocrastination chrome extension. It helps me not deviate. But, it does not help me plan the week or execute high-priority tasks.


Am I At Peak Productivity Process? How Do I Reach There?

I liked the benefits of a board view for tasks over a calendar or task lists. I moved my house tasks to a Kanban board in Zoho Projects. I moved my content calendar from the free trial on Asana to my existing paid plan in Zoho Projects. I like using Linear for my weekly plan.


Using project management software is not the ideal approach for me. What is the best approach? I have an approach, but it is not perfect.


I could change when I plan the week. Should I do it on Friday afternoons instead of Monday mornings?


I could merge my backlog from the content calendar, resume parser product, and home tasks to the weekly planning in Linear. But each board goes through different steps.


I could start a backlog grooming process. That will soothe my worry about missing items from the backlog.


I could think of other day-to-day productivity approaches while keeping the weekly as-is. Should I take the most challenging item as the day's first task? Should I write for 30 minutes first thing daily? Should I take up the smallest item as the first task each day?


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